Having become the generic brand of ceramics in Türkiye, Kalebodur has crowned its uninterrupted rise in the brand journey with a prestigious accolade.
2025

Having become the generic brand of ceramics in Türkiye, Kalebodur has crowned its uninterrupted rise in the brand journey with a prestigious accolade. In the 2025 "Superbrands Türkiye" research, which evaluated 3,864 national brands, Kalebodur was ranked among the "Superbrands of Türkiye" based on popular vote.

 

Conducted in cooperation with Superbrands International, an independent brand arbiter operating in 90 countries, Superbrands Turkey Organization announced the results for 2025. According to research that was performed for the eighth time this year, Kalebodur entered the "2025 Super Brands of Türkiye" list, demonstrating its sector leadership once again.

 

While Kalebodur has managed to complete this process with its strong brand memory, sustainable production approach, and enduring trust relationship with users, this accomplishment has further proved not only the brand's leadership in the sector but also its reputation in the eyes of consumers.

 

“An exceptionally valuable achievement for the Turkish ceramics industry as well”

 

An unambiguous vision and solid teamwork are the driving forces behind Kalebodur's notable success. The brand continues to revolutionize in the industry with its deep ties to architects, investments in product innovation, and commitment to sustainability.

 

Sharing her insights on this achievement, Selin Çevik Ersayın, Category Marketing Director at Kaleseramik, underlined the value Kalebodur has added to the sector with the following remarks:

 

"Kalebodur is a brand steering the industry not only in product development but also in creating solutions that predict user expectations and blend aesthetics and technology. Through our product line, which includes anything from surface technologies to large-size porcelain slabs, we meet architectural demands and inspire the design world. This award is the reflection of our brand's long-term value generation approach and sustainable innovation-based product strategy.”

 

Kalebodur's strong brand perception over the years, together with its tenacity in product and brand strategy, stands out as one of the most significant pillars of this success. Kalebour, which refers to trust, continuity, and aesthetics in the eyes of consumers, has been recognized not only as a sectoral but also as a cultural value with this award.

 

İdil Güzeldereli, Brand Communication Executive at Kaleseramik, appraised this achievement as follows: This distinguished title indicates our strong brand identity and high reputation among consumers. While establishing our communication language on trust, continuity, and elegance, we have also redefined the place of ceramics in society. The sense of belonging we have fostered throughout Türkiye has been confirmed once again with this reward. The point Kalebodur has reached today is the inevitable outcome of a long-term and resolute brand journey. We are pleased to be among the 150 Super Brands of Türkiye, and thank everyone who has contributed to this success.

 

The first brand that springs to mind when it comes to ceramics in Türkiye

 

Kalebodur, the first name that springs to mind when it comes to ceramics in Türkiye, is a brand that grabs attention in the sector globally with its cutting-edge technology, sustainable production methods, and aesthetically appealing designs. Kalebodur, which exports to over 80 countries, is one of the strongest players in the ceramic industry with large size options ranging from 120x120 cm to 162x323 cm, as well as a product portfolio featuring thicknesses between 2 mm and 20 mm.

 

Kalebodur, which ushered in a new age with the vision of "This is Innovation" as of May 2025, aims to establish closer connections with architecture, provide sustainable solutions, and make a difference via life-inspired designs to support this vision. Offering stimulating remedies thanks to its innovative products and collections for those who seek excellence in their living spaces, Kalebodur not only builds a product culture but also a way of life.

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