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Kaleseramik’s Türkiye-First 160x320 cm Kalesinterflex Porcelain Slab at UNICERA
Kaleseramik, the leader of Türkiye’s ceramics sector, will take visitors on an exciting journey of innovation with trend-setting products at UNICERA, the world’s second-largest specialist fair. Kaleseramik will present the latest products, collections and applications from its strong brands, led by Kalesinterflex, which it describes as “the invention that transforms spaces”, and T-One, combining innovation, aesthetics and performance.
The latest formats of Kalesinterflex, described as the world’s and Türkiye’s first and only porcelain slab, measuring 160x320 cm and available in 6 mm, 12 mm and 20 mm thicknesses, will be exhibited for the first time at UNICERA. Alongside these giant porcelain slabs, manufactured and introduced to the sector by Kalesinterflex for the first time in Türkiye, visitors will experience unique application solutions featuring 120x360 cm and 100x300 cm formats with a thickness of 3 mm.
T-One Porcelain Worktop, developed from Kalesinterflex and bringing art and elegance together in the kitchen through its enormous dimensions and distinctive aesthetics, will also be presented to consumers and professionals. For three days, visitors will be able to watch renowned chefs perform on this exceptional worktop that transforms kitchens.
UNICERA 2023, the International Ceramic Bathroom Kitchen Fair, Türkiye’s largest and the world’s second-largest specialist fair, opens at İstanbul Expo Center from 6 to 10 November. Leading international manufacturers will unveil their latest products to the ceramics sector. Kaleseramik, a stronghold of ceramics in Türkiye with 66 years of industry experience, will welcome visitors to a bespoke stand created jointly by renowned Italian architect Paolo Cesaretti and the Kaleseramik Concept and Visual Design Team. The stand will feature design-led, environmentally friendly, durable and innovative products. Kaleseramik will introduce consumers and professionals to inspiring, sustainable, resource-saving solutions and innovations that bring elegance to every corner of living spaces through a distinctive balance of functionality and aesthetics.
Shaping the Sector’s Future with Kalesinterflex
At its stand in HALL 5 of İstanbul Expo Center, Kaleseramik will offer a glimpse into the sector’s future, particularly through innovative products and collections from Kalesinterflex, “the invention that transforms spaces”, and T-One, the next-generation porcelain worktop combining innovation, aesthetics and performance. Visitors will also discover new trend-led products from Çanakkale Seramik, creating stylish spaces for those seeking originality; Kalebodur, reflecting its extensive brand experience in its portfolio and advancing both the industry and architectural culture through innovation; Kale Banyo, bringing a modern perspective to bathroom design; LİVİ, the new furniture brand distinguished by natural details and elegant lines; and Italian brand Edilcuoghi, with its refreshed identity and new bathroom collection.
Visitors Will Witness the Transformation of Ceramics
Throughout the fair, visitors can explore stylish, aesthetic and water-saving mixers, cisterns and shower sets essential to bathrooms and kitchens. The stand will also showcase bathroom furniture including Ombra, bringing the elegance of Kalesinterflex worktops, wood and glass into bathrooms; the eye-catching Lotus; Volo, reflecting individual style through compact design and different basin colour options; and Zenith, combining luxury and elegance with natural wood veneer and a Kalesinterflex worktop with an integrated basin. Visitors can also explore Petra basins, toilets and bathroom furniture that bring Italian design to bathrooms, and D-Luna, whose SmartAkış technology and fully rimless bowl eliminate up to 99% of bacteria. The latest products from Lyrique, adding individuality through modern, innovative design; Tiny, offering a fresh perspective on architectural styles; Purity, designed to unite different tastes; and Glory, bringing the natural form of ceramics into grand interiors, will also be on display.
Kalesinterflex’s Latest Formats Make Their Debut at UNICERA
At UNICERA, visitors will discover the latest porcelain slab formats produced on Kalesinterflex’s new line, commissioned on 27 July. With extensive applications in interiors, bathrooms, furniture and facade cladding, Kalesinterflex continues to shape the future of ceramics. Its latest 160x320 cm slabs, a first in Türkiye, will be unveiled in 6 mm, 12 mm and 20 mm thicknesses.
Alongside these new formats of Kalesinterflex, Türkiye’s first and only porcelain slab, which uses seven different technologies across its product groups, visitors will be able to explore the unique application solutions offered by large-format 120x360 cm and 100x300 cm porcelain slabs in a thickness of 3 mm.
Renowned Chefs Will Perform on T-One’s New Porcelain Worktop
T-One porcelain worktops, the innovative face of next-generation kitchens, will also be unveiled, distinguished by their long-lasting, hygienic, scratch-proof and stain-proof properties. Over three days at the Kaleseramik stand, renowned chefs Arda Türkmen, Yağız İzgül and Çiğdem Seferoğlu will demonstrate their skills on T-One Porcelain Worktop, which brings art and elegance together through enormous dimensions and distinctive aesthetic solutions, adding a new dimension to the kitchen experience.
Experience Dozens of Products with Kale Core’s “View in Your Home” Feature
Alongside its distinctive products, Kaleseramik will introduce visitors to its applications and projects at UNICERA. Reflecting the company’s digitalisation efforts, the Kale Core website, which uses augmented reality (AR), will take visitors on a digital journey. With Kale Core’s “Evinde Gör” (“View in Your Home”) feature, an easy way to refresh a space, visitors can experience dozens of products in their own interiors. Türkiye’s first interactive catalogue, featuring Kalesinterflex and T-One products, will also be presented at the fair. Through this digital innovation, visitors can explore Kaleseramik’s extensive product range online. They can also enjoy a unique AR experience in the Yin Yang area, which presents the balance between functionality and aesthetics.
A Distinctive Experience with Atölye Kale’s Colourful Artisan Ceramics and Workshops
The Atölye Kale area, created to support women’s work, will welcome visitors with colourful and enjoyable activities, including an underglaze ceramic plate painting workshop. Alongside newly produced ceramic items and new glaze samples, the area will feature basin designs created for the “İyi Bak Dünyana Collection” by four women designers: Esin Sözer Kalender, founder of Magnol İstanbul; Beliz Oral, founder of Mazu Studio; Yeşim Kozanlı, founder of Yeşim Kozanlı Architecture & Interior Design; and Ceylan Kolat, founder of Fonfique. Their designs draw inspiration from an endemic plant species of the Kaz Mountains.
Throughout the fair, visitors to the Kaleseramik stand will have the opportunity both to experience these distinctive firsts and to witness the transformation and development of ceramics first-hand.
Further information: GTC İletişim Danışmanlığı – Anıl Sevinç – anil.sevinc@gtc.com.tr / 0534 890 79 29
